What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 16May14-Eug

Converse Chuck Taylor All Star Low Top Shoes in Off White

Sep 14

Sep 14 Converse Chuck Taylor All Star Low Top Shoes in Off White

Princess Eugenie, Shoes

Zara Combination Print Dress

Jan 17

Jan 17 Zara Combination Print Dress

Princess Eugenie, Dresses

Zara Combined Faux Leather Blazer in Black

Sep 13

Sep 13 Zara Combined Faux Leather Blazer in Black

Princess Eugenie, Outerwear

Chloé Clare Shoulder Bag in Mustard

Oct 3

Oct 3 Chloé Clare Shoulder Bag in Mustard

Princess Eugenie, Bags