What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 16Oct11

Miu Miu Matelassé Leather Clutch in Grey

Dec 27

Dec 27 Miu Miu Matelassé Leather Clutch in Grey

Princess Marie, Bags

Rena Lange Flower Appliqué Blazer in Pink

Jun 25

Jun 25 Rena Lange Flower Appliqué Blazer in Pink

Queen Sonja, Outerwear