What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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August 11, 2026

Latest Find

Featured

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

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Princess Charlene, Accessories, Rings

All tagged 17Feb17

Emilio Pucci Long Sleeve Peplum Dress in White

Oct 21

Oct 21 Emilio Pucci Long Sleeve Peplum Dress in White

Queen Sonja, Dresses

Coolook Papiro Earrings in Mixed Amethyst Stones

Nov 13

Nov 13 Coolook Papiro Earrings in Mixed Amethyst Stones

Queen Letizia, Accessories, Earrings

Magrit Beatriz Peep Toe Pumps in Nude Patent Leather

Jan 16

Jan 16 Magrit Beatriz Peep Toe Pumps in Nude Patent Leather

Queen Letizia, Shoes

ByTiMo Hairy Faux Fur Aviator Jacket

Dec 20

Dec 20 ByTiMo Hairy Faux Fur Aviator Jacket

Princess Sofia, Outerwear

Dolce & Gabbana Sicily Bag in Pastel Pink

Dec 3

Dec 3 Dolce & Gabbana Sicily Bag in Pastel Pink

Princess Sofia, Bags