What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 17Nov19

Zimmermann Resistance Roll Neck Dress

Sep 4

Sep 4 Zimmermann Resistance Roll Neck Dress

Crown Princess Marie Chantal, Dresses

Loro Piana Piuma Turtleneck in Beige

Nov 19

Nov 19 Loro Piana Piuma Turtleneck in Beige

Princess Charlene, Tops

Loro Piana Mirel Cropped Pants in Dark Raisin

Nov 19

Nov 19 Loro Piana Mirel Cropped Pants in Dark Raisin

Princess Charlene, Bottoms

Loro Piana Boy Cashmere Blazer in Dark Raisin

Nov 19

Nov 19 Loro Piana Boy Cashmere Blazer in Dark Raisin

Princess Charlene, Outerwear

Louis Vuitton Heartbreaker Pumps in Blush

Nov 19

Nov 19 Louis Vuitton Heartbreaker Pumps in Blush

Princess Charlene, Shoes

Louis Vuitton Wrap Coat in White

Nov 19

Nov 19 Louis Vuitton Wrap Coat in White

Princess Charlene, Outerwear

Christian Dior Pleated Ombre Tulle Skirt

Nov 19

Nov 19 Christian Dior Pleated Ombre Tulle Skirt

Princess Charlene, Bottoms