What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 17Sept19-Eug

Zara Long Belted Dress in Black

May 4

May 4 Zara Long Belted Dress in Black

Princess Eugenie, Dresses

Charlotte Olympia Aries Nocturnal Slippers

Aug 10

Aug 10 Charlotte Olympia Aries Nocturnal Slippers

Princess Eugenie, Shoes

Zara Belt with Bejewelled Buckle

Aug 10

Aug 10 Zara Belt with Bejewelled Buckle

Princess Beatrice, Accessories, Princess Eugenie