What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

On Wednesday, Crown Princess Victoria and Prince Daniel visited the Swedish Institute of International Affairs in Stockholm.

Read more →

November 11, 2026

Latest Find

Featured

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

Read more →

HGD Stéphanie, Bottoms

All tagged 18Nov23-Caro1

Prada A-Line Silk Dress in Black

Nov 18

Nov 18 Prada A-Line Silk Dress in Black

Princess Caroline, Dresses

Chanel Cap-Toe Pearl Heel Pumps in Black

Nov 19

Nov 19 Chanel Cap-Toe Pearl Heel Pumps in Black

Princess Caroline, Shoes

Bottega Veneta The Knot Clutch in Black with Black Hardware

Feb 8

Feb 8 Bottega Veneta The Knot Clutch in Black with Black Hardware

Princess Caroline, Tatiana Casiraghi, Bags, Crown Princess Mette Marit, Princess Sofia, Princess Ingrid-Alexandra