What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

Read more →

October 3, 2026

Latest Find

Featured

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

Read more →

Countess of Wessex, Bags

All tagged 18Oct22-V1

Engelbert Stockholm Mini Choker

Jul 14

Jul 14 Engelbert Stockholm Mini Choker

Crown Princess Victoria, Accessories, Necklace

Baum und Pferdgarten Bonny Blazer

Aug 12

Aug 12 Baum und Pferdgarten Bonny Blazer

Crown Princess Victoria, Outerwear, Princess Estelle