What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 19Jul13

Supertrash Floral-Print Dress

Aug 7

Aug 7 Supertrash Floral-Print Dress

Princess Ariane, Dresses

Lanvin Draped Silk Midi Dress in Blue

May 3

May 3 Lanvin Draped Silk Midi Dress in Blue

Crown Princess Mary, Dresses

Giorgio Armani Cut Out T-Bar Sandals in Nude Suede

Dec 28

Dec 28 Giorgio Armani Cut Out T-Bar Sandals in Nude Suede

Princess Charlene, Shoes

Hugo Boss Embossed Sandals

Aug 8

Aug 8 Hugo Boss Embossed Sandals

Crown Princess Mary, Shoes