What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

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August 26, 2026

Latest Find

Featured

Moschino Cheap and Chic Floral Tiered Dress

Princess Beatrice, Dresses

Moschino Cheap and Chic Floral Tiered Dress

Princess Beatrice, Dresses

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Princess Beatrice, Dresses

All tagged 19Jun18-Eug1

Emily London Alcor Hat

Sep 25

Sep 25 Emily London Alcor Hat

Princess Eugenie, Hats

Osman Fleur Tie-Waist Coat in Metallic

Sep 25

Sep 25 Osman Fleur Tie-Waist Coat in Metallic

Princess Eugenie, Outerwear

M2Malletier Amor Fati Bag

Jun 19

Jun 19 M2Malletier Amor Fati Bag

Bags, Princess Eugenie

Valentino Rockstud Leather Pumps in Metallic Silver

Jun 18

Jun 18 Valentino Rockstud Leather Pumps in Metallic Silver

Princess Eugenie, Shoes