What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

King Carl Gustaf and Crown Princess Couple attend the Swedish Academy's festive gathering

Dec 21, 2024

Dec 21, 2024

Latest Find

Featured

Pia Tjelta Alicia Dress in Spitafield

Princess Ingrid-Alexandra, Dresses

Pia Tjelta Alicia Dress in Spitafield

Princess Ingrid-Alexandra, Dresses

Princess Ingrid-Alexandra, Dresses

All tagged 19Sept22-Eug

Emily London Alvaro Hat in Black

Sep 19

Sep 19 Emily London Alvaro Hat in Black

Princess Eugenie, Hats

Day Birger Et Mikkelsen Ella Coat in Black Cotton-Blend Twill

Sep 19

Sep 19 Day Birger Et Mikkelsen Ella Coat in Black Cotton-Blend Twill

Princess Eugenie, Outerwear

Gabriela Hearst Diana Mini Leather Tote in Black

Apr 17

Apr 17 Gabriela Hearst Diana Mini Leather Tote in Black

Princess Eugenie, Bags

Givenchy Elegant Studded Croc-Embossed Pumps in Black

Sep 24

Sep 24 Givenchy Elegant Studded Croc-Embossed Pumps in Black

Princess Eugenie, Shoes