What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Madeleine attends Min Stora Dag reception

October 20, 2026

Princess Madeleine attends Min Stora Dag reception

October 20, 2026

On Tuesday, Princess Madeleine attended Min Stora Dag’s An evening for children who struggle in Skansen.

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October 20, 2026

Latest Find

Featured

Dries Van Noten Draped Top

Queen Mathilde, Tops

Dries Van Noten Draped Top

Queen Mathilde, Tops

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Queen Mathilde, Tops

All tagged 1Jun13-Bea2

Mulberry Oversized Clemmie Clutch in Ox Blood Suede

Dec 13

Dec 13 Mulberry Oversized Clemmie Clutch in Ox Blood Suede

Bags, Princess Beatrice

The Kooples Crepe Dress with Chiffon Flutter Sleeves

Sep 23

Sep 23 The Kooples Crepe Dress with Chiffon Flutter Sleeves

Princess Beatrice, Dresses