What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Haakon and Crown Princess Ingrid Alexandra attend Opening of Parliament

October 3, 2026

King Haakon and Crown Princess Ingrid Alexandra attend Opening of Parliament

October 3, 2026

On Friday, King Haakon and Crown Princess Ingrid Alexandra attended the Opening of Parliament.

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October 3, 2026

Latest Find

Featured

Valery Kovalska Striped Long Top

Princess Charlene, Tops

Valery Kovalska Striped Long Top

Princess Charlene, Tops

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Princess Charlene, Tops

All tagged 20Feb24-Math

Natan Couture Nouka Coat in Grey

Feb 20

Feb 20 Natan Couture Nouka Coat in Grey

Queen Mathilde, Outerwear

Diane von Furstenberg Lytton Small Embossed Python Clutch

Apr 3

Apr 3 Diane von Furstenberg Lytton Small Embossed Python Clutch

Queen Mathilde, Bags

Gianvito Rossi Gianvito 105 Pumps in Fumo Grey Suede

Apr 4

Apr 4 Gianvito Rossi Gianvito 105 Pumps in Fumo Grey Suede

Crown Princess Mary, Shoes, Princess Madeleine, Queen Maxima, Queen Mathilde