What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

European Royals attend FEI World Championships 2026 - Day 1

August 11, 2026

On Tuesday, several members of European Royal Families attended the first day of the 2026 FEI World Championships in Aachen, Germany.

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August 11, 2026

Latest Find

Featured

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

Christian Dior My Dior Ring

Princess Charlene, Accessories, Rings

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Princess Charlene, Accessories, Rings

All tagged 20Jan11

Jiki Monte Carlo Strapless Dress

Jul 24

Jul 24 Jiki Monte Carlo Strapless Dress

Princess Stephanie, Dresses

Francesco Biasia Quilted Clutch

Feb 26

Feb 26 Francesco Biasia Quilted Clutch

Crown Princess Victoria, Bags

Oscar de la Renta Caviar Beaded Pearl Drop Earrings

Dec 28

Dec 28 Oscar de la Renta Caviar Beaded Pearl Drop Earrings

Crown Princess Victoria, Accessories, Earrings

Miu Miu Snakeskin Platform Pumps

Jun 9

Jun 9 Miu Miu Snakeskin Platform Pumps

Crown Princess Victoria, Shoes, Princess Madeleine, Zara Phillips