What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 20Jun25-I

Missoni Raschel Lace Chevron Sleeveless Minidress in Multi Blue Brown Yellow

Oct 4

Oct 4 Missoni Raschel Lace Chevron Sleeveless Minidress in Multi Blue Brown Yellow

Princess Isabella, Dresses

Akua Objects Uma Pendant

Aug 1

Aug 1 Akua Objects Uma Pendant

Princess Isabella, Necklace, Accessories

Dulong Fine Jewelry P Letter Necklace

Jun 24

Jun 24 Dulong Fine Jewelry P Letter Necklace

Princess Isabella, Accessories, Necklace