What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

May 29, 2025

Latest Find

Featured

Gucci Floral Embroidered Jacket

Princess Astrid, Outerwear

Gucci Floral Embroidered Jacket

Princess Astrid, Outerwear

Princess Astrid, Outerwear

All tagged 20May25-Max

Dries Van Noten Pleated Gabardine Wide-leg Trousers

Apr 14

Apr 14 Dries Van Noten Pleated Gabardine Wide-leg Trousers

Queen Maxima, Bottoms

Dries Van Noten Beau Double-breasted Blazer in Blue Twill

Apr 14

Apr 14 Dries Van Noten Beau Double-breasted Blazer in Blue Twill

Queen Maxima, Outerwear

Marni Medium Trunk Shoulder Bag in Navy Leather

Mar 23

Mar 23 Marni Medium Trunk Shoulder Bag in Navy Leather

Queen Maxima, Bags, Queen Margrethe

Gianvito Rossi Closed Toe Pumps in Navy Leather

Oct 7

Oct 7 Gianvito Rossi Closed Toe Pumps in Navy Leather

Crown Princess Mary, Shoes, Queen Maxima