What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

August 26, 2026

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Princess Madeleine, Shoes

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

All tagged 21Feb20

Dec 12

Dec 12 Natan Jacquard and Scottish Tweed Dress

Heaven

Queen Mathilde, Dresses

Dec 12

Dec 12 Natan Jacquard and Scottish Tweed Coat

Heaven

Queen Mathilde, Outerwear

Nov 14

Nov 14 TOUS Romance Earrings with Gemstones

Heaven

Queen Letizia, Accessories, Earrings

Apr 14

Apr 14 Peter Pilotto Brooch-Embellished Gown in Black Satin

Polka Popp

Princess Eugenie, Gowns

Jan 15

Jan 15 Magrit Ivonne Pumps in Rust Red Suede Leather

Heaven

Queen Letizia, Shoes

Nov 20

Nov 20 Hugo Boss Kalocca Floral Print Dress in Pink

Heaven

Queen Letizia, Dresses

Jul 16

Jul 16 Karen Hallam Signature Ring

Heaven

Queen Letizia, Rings, Accessories, Infanta Sofia

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Dec 12 Natan Jacquard and Scottish Tweed Dress

Dec 12 Natan Jacquard and Scottish Tweed Coat

Nov 14 TOUS Romance Earrings with Gemstones

Apr 14 Peter Pilotto Brooch-Embellished Gown in Black Satin

Jan 15 Magrit Ivonne Pumps in Rust Red Suede Leather

Nov 20 Hugo Boss Kalocca Floral Print Dress in Pink

Jul 16 Karen Hallam Signature Ring

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