What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

Chanel CC Pendant Earrings

Charlotte Casiraghi, Accessories, Earrings

Chanel CC Pendant Earrings

Charlotte Casiraghi, Accessories, Earrings

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Charlotte Casiraghi, Accessories, Earrings

All tagged 21May24-Sof

Bolou Boloucino Earrings

May 22

May 22 Bolou Boloucino Earrings

Princess Sofia, Accessories, Earrings

Brunate Fiona Clutch in Black

May 21

May 21 Brunate Fiona Clutch in Black

Princess Sofia, Bags

Numéroter by Fadi el Khoury Velvet Strapless Dress

May 21

May 21 Numéroter by Fadi el Khoury Velvet Strapless Dress

Princess Sofia, Gowns

Numéroter by Fadi el Khoury Statement Bolero Jacket

May 21

May 21 Numéroter by Fadi el Khoury Statement Bolero Jacket

Princess Sofia, Outerwear

LWL Jewelry Xriss Xross Ring

Nov 12

Nov 12 LWL Jewelry Xriss Xross Ring

Princess Sofia, Accessories, Rings