What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

Crown Princess Victoria attends Björn Carlson's Baltic Sea Prize Ceremony

September 15, 2026

On Tuesday, Crown Princess Victoria attended the Björn Carlson's Baltic Sea Prize Ceremony at the Opera Terrace in Stockholm.

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September 15, 2026

Latest Find

Featured

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

Maison van Belle Beaded Cuff Bracelet

Princess Laurentien, Accessories, Bracelet

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Princess Laurentien, Accessories, Bracelet

All tagged 22Jun23-Max

Natan PVC D'Orsay Pumps in Red Patent Leather

Jun 22

Jun 22 Natan PVC D'Orsay Pumps in Red Patent Leather

Queen Maxima, Shoes

Christian Dior Lady Dior Clutch in Red

Apr 12

Apr 12 Christian Dior Lady Dior Clutch in Red

Queen Maxima, Bags

Natan Couture Jenny Dress in Red

Jan 30

Jan 30 Natan Couture Jenny Dress in Red

Queen Maxima, Dresses