What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

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Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 23Aug25-V

Vagabond Cody Sneakers in White Leather

Jun 8

Jun 8 Vagabond Cody Sneakers in White Leather

Crown Princess Victoria, Shoes

Veronica Beard Renzo Trousers in Cerulean

Apr 15

Apr 15 Veronica Beard Renzo Trousers in Cerulean

Crown Princess Victoria, Bottoms

Veronica Beard Miller Dickey Jacket in Cerulean

Apr 15

Apr 15 Veronica Beard Miller Dickey Jacket in Cerulean

Crown Princess Victoria, Outerwear

Singular Society Full-Grain Leather Crossbody

Nov 22

Nov 22 Singular Society Full-Grain Leather Crossbody

Crown Princess Victoria, Bags

Andiata Henriette Coat

Apr 30

Apr 30 Andiata Henriette Coat

Crown Princess Victoria, Outerwear