What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

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October 3, 2026

Latest Find

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Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

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Countess of Wessex, Bags

All tagged 23Aug26-E

By Malina Bethanny Mini Dress in Light Lemon

Aug 23

Aug 23 By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

Gianvito Rossi Cruz 60 Sandals in Black

Feb 13

Feb 13 Gianvito Rossi Cruz 60 Sandals in Black

Crown Princess Victoria, Shoes, Princess Estelle

Bottega Veneta The Mini Pouch Bag in White Leather Intrecciato

Jun 28

Jun 28 Bottega Veneta The Mini Pouch Bag in White Leather Intrecciato

Crown Princess Victoria, Bags, Princess Estelle