What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Chloé Nama Sneakers in Black & White

Princess Mabel, Shoes

Chloé Nama Sneakers in Black & White

Princess Mabel, Shoes

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Princess Mabel, Shoes

All tagged 23Aug26-Sil

Weill Dual Material Tweed Dress

Oct 2

Oct 2 Weill Dual Material Tweed Dress

Queen Silvia, Dresses

Weill Tailored Check Bouclé Jacket

May 8

May 8 Weill Tailored Check Bouclé Jacket

Queen Silvia, Outerwear

Brunate V-Shaped Pumps in Black

Mar 20

Mar 20 Brunate V-Shaped Pumps in Black

Queen Silvia, Shoes

Chanel Classic Wallet on Chain

Jun 19

Jun 19 Chanel Classic Wallet on Chain

Queen Silvia, Bags, Duchess of Cambridge, Princess Alexandra

In2Design Sofie Clasp Necklace

Jul 17

Jul 17 In2Design Sofie Clasp Necklace

Accessories, Necklace, Queen Silvia