What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

Crown Princess Victoria inaugurates Storängen wetland

August 28, 2026

On Thursday, Crown Princess Victoria inaugurated the Storängen wetland in the Krämbol nature area in Södermanland.

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August 28, 2026

Latest Find

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Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

Toteme T-Lock Crossbody Bag in Black Leather

Crown Princess Mette Marit, Bags

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Crown Princess Mette Marit, Bags

All tagged 23May23-V

H&M Voluminous Tulle Dress in Yellow

May 23

May 23 H&M Voluminous Tulle Dress in Yellow

Crown Princess Victoria, Dresses

David Andersson Infinity Bracelet in Palladium

Feb 18

Feb 18 David Andersson Infinity Bracelet in Palladium

Crown Princess Victoria, Accessories, Bracelet

Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Oct 14

Oct 14 Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Crown Princess Victoria, Shoes, Princess Sofia

Sep 2

Sep 2 Shourouk Roma Yellow Earrings

Crown Princess Victoria, Accessories, Earrings