What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

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Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 23Oct25-Leo

Emporio Armani Sequin-Embellished Tweed Jacket

Oct 23

Oct 23 Emporio Armani Sequin-Embellished Tweed Jacket

Princess Leonor, Outerwear

Massimo Dutti New 90s Shoulder Bag in Blue Split Suede

Sep 26

Sep 26 Massimo Dutti New 90s Shoulder Bag in Blue Split Suede

Princess Leonor, Bags, Queen Letizia

PINKCHICguagua Yaiza Pumps in Black

Oct 24

Oct 24 PINKCHICguagua Yaiza Pumps in Black

Princess Leonor, Shoes