What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 24Oct26-L

Mango High-Waist Flared Jeans

Oct 24

Oct 24 Mango High-Waist Flared Jeans

Queen Letizia, Bottoms

Hugo Boss Falonsi Sweater

Oct 24

Oct 24 Hugo Boss Falonsi Sweater

Queen Letizia, Tops

Hugo Boss Cromas Trench Coat

Oct 24

Oct 24 Hugo Boss Cromas Trench Coat

Queen Letizia, Outerwear

Barbara Goenaga Little Rayo Iconic Earrings

Apr 15

Apr 15 Barbara Goenaga Little Rayo Iconic Earrings

Queen Letizia, Accessories, Earrings

Coreterno Amor Che Tutto Move Ring

Jan 6

Jan 6 Coreterno Amor Che Tutto Move Ring

Queen Letizia, Accessories, Rings