What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 25Dec18-Aut

Sally-Ann Provan Sora Beret Pillbox Hat in Green

Aug 30

Aug 30 Sally-Ann Provan Sora Beret Pillbox Hat in Green

Autumn Phillips, Hats

Claire Mischevani Drop Hem Coat in Forest Green with Leopard-Print Lining

Aug 30

Aug 30 Claire Mischevani Drop Hem Coat in Forest Green with Leopard-Print Lining

Autumn Phillips, Outerwear

Carvela Dylan Clutch Bag in Black

Aug 20

Aug 20 Carvela Dylan Clutch Bag in Black

Autumn Phillips, Bags

Emmy Rebecca Pumps in Green

Apr 25

Apr 25 Emmy Rebecca Pumps in Green

Duchess of Cambridge, Shoes, Autumn Phillips