What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

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Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 25Dec24-Bea

The Modern Artisan Belted Double-Breasted Coat

Dec 25

Dec 25 The Modern Artisan Belted Double-Breasted Coat

Princess Beatrice, Outerwear

Justine Bradley-Hill Lally Hicks Headband in Velvet

Dec 25

Dec 25 Justine Bradley-Hill Lally Hicks Headband in Velvet

Princess Beatrice, Hats

Maje Faeni Heeled Thigh-High Boots in Black Suede

Feb 17

Feb 17 Maje Faeni Heeled Thigh-High Boots in Black Suede

Princess Beatrice, Shoes

Cornelia James Beatrice Bow Gloves in Black Merino Wool

Jan 5

Jan 5 Cornelia James Beatrice Bow Gloves in Black Merino Wool

Princess Beatrice, Accessories

Ethan K Crocodile Clutch with Pearl Detail

Sep 5

Sep 5 Ethan K Crocodile Clutch with Pearl Detail

Princess Beatrice, Bags