What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Crown Princess Family visits Södersjukhuset on Christmas Eve

Dec 24, 2025

Swedish Crown Princess Family visits Södersjukhuset on Christmas Eve

Dec 24, 2025

Dec 24, 2025

Latest Find

Featured

Byan Laurence Cape

Princess Eugenie, Outerwear

Byan Laurence Cape

Princess Eugenie, Outerwear

Princess Eugenie, Outerwear

All tagged 25Dec25-ML

Gucci GG Marmont Matelassé Bag in Red

Jun 17

Jun 17 Gucci GG Marmont Matelassé Bag in Red

Princess Märtha Louise, Bags

AGL Studded Mesh Panel Leather Bootie

Oct 13

Oct 13 AGL Studded Mesh Panel Leather Bootie

Princess Märtha Louise, Shoes