What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 25Mar19

Natan Shoulder Detail Top

Dec 6

Dec 6 Natan Shoulder Detail Top

Queen Maxima, Tops

Svensk Tenn Ladies Handbag

Aug 7

Aug 7 Svensk Tenn Ladies Handbag

Queen Sonja, Bags

Carolina Herrera Flared Taffeta Dress

Nov 1

Nov 1 Carolina Herrera Flared Taffeta Dress

Grand Duchess Maria Teresa, Dresses

Salvatore Ferragamo Avola85 Pumps in Nude Patent Leather

Sep 16

Sep 16 Salvatore Ferragamo Avola85 Pumps in Nude Patent Leather

Queen Maxima, Shoes

Giorgio Armani Overlap Effect Neckline Dress in Pink

Jun 27

Jun 27 Giorgio Armani Overlap Effect Neckline Dress in Pink

Queen Mathilde, Dresses

Giorgio Armani Crepe-paneled Jacquard Coat in Beige

Jun 26

Jun 26 Giorgio Armani Crepe-paneled Jacquard Coat in Beige

Queen Mathilde, Outerwear

Emporio Armani Oversized Duster Coat in Snake-motif Jacquard

Apr 20

Apr 20 Emporio Armani Oversized Duster Coat in Snake-motif Jacquard

Queen Mathilde, Outerwear

Pomellato Rouge Passion Tangerine Ring

Nov 5

Nov 5 Pomellato Rouge Passion Tangerine Ring

Queen Maxima, Accessories, Rings

Pomellato Rouge Passion Burma Ring

Nov 5

Nov 5 Pomellato Rouge Passion Burma Ring

Queen Maxima, Accessories, Rings

Pomellato Rouge Passion Jungle Ring

Nov 5

Nov 5 Pomellato Rouge Passion Jungle Ring

Queen Maxima, Accessories, Rings

Magrit Ivonne Pumps in Rust Red Suede Leather

Jan 15

Jan 15 Magrit Ivonne Pumps in Rust Red Suede Leather

Queen Letizia, Shoes

Carolina Herrera Metropolitan Insignia Clutch in Gold

Jul 22

Jul 22 Carolina Herrera Metropolitan Insignia Clutch in Gold

Queen Letizia, Bags, Queen Mathilde, Princess Elisabeth

Jimmy Choo Misty 120 Sandals in Gold Leather

Jul 22

Jul 22 Jimmy Choo Misty 120 Sandals in Gold Leather

Queen Letizia, Shoes

Carolina Herrera Floral Embroidered Silk Dress in Blue

Jul 22

Jul 22 Carolina Herrera Floral Embroidered Silk Dress in Blue

Queen Letizia, Dresses

Pedro Del Hierro Sleeveless Crepe Midi Dress in Ivory

Jul 22

Jul 22 Pedro Del Hierro Sleeveless Crepe Midi Dress in Ivory

Queen Letizia, Dresses