What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged 25Nov24-M

Dulong Fine Jewelry Vega Relief Creol Earrings

Nov 25

Nov 25 Dulong Fine Jewelry Vega Relief Creol Earrings

Crown Princess Mary, Accessories, Earrings

Prada Back-Zip Ankle Boots in Brown Suede

Jul 5

Jul 5 Prada Back-Zip Ankle Boots in Brown Suede

Crown Princess Mary, Shoes

Jesper Hovring Wrap Blouse in Burgundy

May 22

May 22 Jesper Hovring Wrap Blouse in Burgundy

Crown Princess Mary, Tops

Anya Hindmarch Mortimer Top Handle Bag in Pecan

May 7

May 7 Anya Hindmarch Mortimer Top Handle Bag in Pecan

Crown Princess Mary, Bags

Skall Studio Pirette Trousers

Dec 25

Dec 25 Skall Studio Pirette Trousers

Crown Princess Mary, Bottoms

Prada Wool Belted Coat in Brown

Nov 7

Nov 7 Prada Wool Belted Coat in Brown

Crown Princess Mary, Outerwear

Gucci Rectangle Frame Glasses

Mar 23

Mar 23 Gucci Rectangle Frame Glasses

Crown Princess Mary, Accessories, Sunglasses