What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 25Oct06

Oscar de la Renta Embroidered Wool-Blend Dress

Jul 2

Jul 2 Oscar de la Renta Embroidered Wool-Blend Dress

Queen Maxima, Dresses

Oscar de la Renta Embroidered Wool-Blend Coat

Jul 2

Jul 2 Oscar de la Renta Embroidered Wool-Blend Coat

Queen Maxima, Outerwear

Rena Lange Playing Card Suit Jacket in White

Jun 25

Jun 25 Rena Lange Playing Card Suit Jacket in White

Queen Sonja, Outerwear