What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 26Jul24-Math1

Natan Vendis Dress

Sep 19

Sep 19 Natan Vendis Dress

Queen Mathilde, Dresses

Fabienne Delvigne Colette Clutch in Red

Jun 8

Jun 8 Fabienne Delvigne Colette Clutch in Red

Queen Mathilde, Bags

Hervé Van der Straeten Gold Hammered Gold-plated Clip Earrings

Oct 2

Oct 2 Hervé Van der Straeten Gold Hammered Gold-plated Clip Earrings

Queen Mathilde, Accessories, Earrings

Natan PVC D'Orsay Pumps in Red Suede

Jun 27

Jun 27 Natan PVC D'Orsay Pumps in Red Suede

Queen Mathilde, Shoes, Queen Maxima

Rolex Datejust Watch in Silver & Gold w Diamond Dial

Feb 9

Feb 9 Rolex Datejust Watch in Silver & Gold w Diamond Dial

Queen Mathilde, Accessories, Watches