What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 26May08

Van Cleef & Arpels Dragonfly Brooch

Sep 21

Sep 21 Van Cleef & Arpels Dragonfly Brooch

Queen Letizia, Accessories, Brooches

Hugo Boss Dolaria Silk Dress in Grey

May 3

May 3 Hugo Boss Dolaria Silk Dress in Grey

Crown Princess Mary, Dresses

Juozas Statkevicius Lace Tulle Gown in Pastel Pink

May 15

May 15 Juozas Statkevicius Lace Tulle Gown in Pastel Pink

Crown Princess Mary, Gowns