What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 27Aug12

Yves Saint Laurent Tribute Sandal in Wheat

Apr 4

Apr 4 Yves Saint Laurent Tribute Sandal in Wheat

Crown Princess Victoria, Shoes

Roger Vivier Belle Clutch in Snakeskin

Nov 9

Nov 9 Roger Vivier Belle Clutch in Snakeskin

Crown Princess Victoria, Bags

Sophie by Sophie Min Stora Dag Bracelet

Oct 26

Oct 26 Sophie by Sophie Min Stora Dag Bracelet

Crown Princess Victoria, Accessories, Bracelet, Princess Madeleine