What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Singaporean State Visit to Sweden - Day 1

October 19, 2026

Singaporean State Visit to Sweden - Day 1

October 19, 2026

On Monday, the President and First Lady of Singapore started a three-day State Visit to Sweden.

Read more →

October 19, 2026

Latest Find

Featured

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

Read more →

Princess Sofia, Bags

All tagged 27Mar25-Mad

Veronica Beard Battista Dickey Blazer

Jun 18

Jun 18 Veronica Beard Battista Dickey Blazer

Princess Madeleine, Outerwear

Cartier Love Bracelet with 4 Diamonds

Jun 21

Jun 21 Cartier Love Bracelet with 4 Diamonds

Princess Madeleine, Bracelet, Accessories, Crown Princess Mary

Ebba Brahe Loberöd Necklace

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Princess Madeleine, Accessories, Necklace

Rolex Cosmograph Daytona White Dial Watch

Jul 15

Jul 15 Rolex Cosmograph Daytona White Dial Watch

Princess Madeleine, Accessories, Watches