What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

Read more →

August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Read more →

Benedikte Thoustrup, Accessories, Earrings

All tagged 28Jan26-Soph1

Chopard Happy Diamonds Bracelet in Rose Gold & Diamonds

Jan 23

Jan 23 Chopard Happy Diamonds Bracelet in Rose Gold & Diamonds

Countess of Wessex, Accessories, Bracelet

Christian Dior Graded Heel Pumps in Black Suede Calfskin

Jan 10

Jan 10 Christian Dior Graded Heel Pumps in Black Suede Calfskin

Countess of Wessex, Shoes

Galvan Margot Silk-Satin Midi Dress in Green

Feb 27

Feb 27 Galvan Margot Silk-Satin Midi Dress in Green

Countess of Wessex, Dresses