What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

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Sophie Habsburg Moneypenny Bag in Beige & Orange Raffia

Countess of Wessex, Bags

Sophie Habsburg Moneypenny Bag in Beige & Orange Raffia

Countess of Wessex, Bags

Countess of Wessex, Bags

All tagged 28Mar23-S

Coster Copenhagen Ada Blazer

Mar 30

Mar 30 Coster Copenhagen Ada Blazer

Princess Sofia, Outerwear

Coster Copenhagen Squared Neck Top

Mar 30

Mar 30 Coster Copenhagen Squared Neck Top

Princess Sofia, Tops

Hugo Boss Tapiana Trousers

Mar 28

Mar 28 Hugo Boss Tapiana Trousers

Princess Sofia, Bottoms

Dolce & Gabbana Sicily Bag in Pastel Pink

Dec 3

Dec 3 Dolce & Gabbana Sicily Bag in Pastel Pink

Princess Sofia, Bags