What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Singaporean State Visit to Sweden - Day 2

October 20, 2026

Singaporean State Visit to Sweden - Day 2

October 20, 2026

On Tuesday, the President and First Lady of Singapore spent their second day in Sweden.

Read more →

October 20, 2026

Latest Find

Featured

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

Read more →

Queen Silvia, Outerwear

All tagged 29Nov21-Eug

Gabriela Hearst Seymore Dress in Navy

Dec 6

Dec 6 Gabriela Hearst Seymore Dress in Navy

Princess Eugenie, Dresses

Sandro Pensée Tartan Coat

Nov 18

Nov 18 Sandro Pensée Tartan Coat

Princess Eugenie, Outerwear

Isabel Marant Lokyo Knee Boots in Black Suede

Sep 17

Sep 17 Isabel Marant Lokyo Knee Boots in Black Suede

Princess Eugenie, Shoes