What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 29Sept08

Chloé Leather Pumps

Dec 23

Dec 23 Chloé Leather Pumps

Crown Princess Victoria, Shoes

Nancy Gonzalez Small Flap Clutch in Grey

Sep 18

Sep 18 Nancy Gonzalez Small Flap Clutch in Grey

Crown Princess Victoria, Bags

Goyard Goyardine St. Louis PM Tote in Red

May 2

May 2 Goyard Goyardine St. Louis PM Tote in Red

Princess Beatrice, Bags