What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

Read more →

August 26, 2026

Latest Find

Featured

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

Read more →

Princess Madeleine, Shoes

All tagged 2Dec24

Christian Dior VIII Diamond Studded Ladies Watch with Black Dial

Jan 14

Jan 14 Christian Dior VIII Diamond Studded Ladies Watch with Black Dial

Accessories, Watches, Princess Benedikte

Launer Black Leather Shoulder Bag

Jan 14

Jan 14 Launer Black Leather Shoulder Bag

Bags, Princess Benedikte

Burberry Wool Belted Coat in Green

Mar 31

Mar 31 Burberry Wool Belted Coat in Green

Crown Princess Mary, Outerwear