What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Treehouse Children's Hospice

October 22, 2026

The Princess of Wales visits Treehouse Children's Hospice

October 22, 2026

On Thursday, the Princess of Wales visited the Treehouse Children's Hospice in Ipswich as Patron of East Anglia's Children's Hospices (EACH).

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October 22, 2026

Latest Find

Featured

Gianvito Rossi Lyell Ankle Boots

Duchess of Cambridge, Shoes

Gianvito Rossi Lyell Ankle Boots

Duchess of Cambridge, Shoes

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Duchess of Cambridge, Shoes

All tagged 2Jul17

See by Chloé Floral-Print Georgette Dress

Dec 17

Dec 17 See by Chloé Floral-Print Georgette Dress

Princess Caroline, Dresses

Rolex Yacht-Master 40 Watch in Everose Gold

Feb 19

Feb 19 Rolex Yacht-Master 40 Watch in Everose Gold

Zara Phillips, Watches, Accessories

Gül Hürgel Rita Dress in Pink Stripes

Aug 3

Aug 3 Gül Hürgel Rita Dress in Pink Stripes

Tatiana Casiraghi, Dresses

Venyx Elementa Lava Earrings

Aug 2

Aug 2 Venyx Elementa Lava Earrings

Accessories, Earrings, Princess Tatiana, Tatiana Casiraghi