What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

Crown Princess Victoria and Prince Daniel visit Swedish Institute of International Affairs

November 11, 2026

On Wednesday, Crown Princess Victoria and Prince Daniel visited the Swedish Institute of International Affairs in Stockholm.

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November 11, 2026

Latest Find

Featured

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

The Fold Adelaide Trousers in Vibrant Green

HGD Stéphanie, Bottoms

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HGD Stéphanie, Bottoms

All tagged 2Nov09

Magrit Platform Pointed Pumps in Grey Suede

Mar 12

Mar 12 Magrit Platform Pointed Pumps in Grey Suede

Queen Letizia, Shoes

Chanel Classic Jumbo Double Flap Bag in Beige

May 17

May 17 Chanel Classic Jumbo Double Flap Bag in Beige

Crown Princess Mary, Bags, Queen Maxima, Princess Astrid

Strenesse Gold Chevron Dress

May 17

May 17 Strenesse Gold Chevron Dress

Crown Princess Mary, Dresses

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories