What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Family celebrates King Carl Gustaf's 79th Birthday

Apr 30, 2025

Swedish Royal Family celebrates King Carl Gustaf's 79th Birthday

Apr 30, 2025

Apr 30, 2025

Latest Find

Featured

Boden Broderie Frill Cotton Shirt

Duchess of Cambridge, Tops

Boden Broderie Frill Cotton Shirt

Duchess of Cambridge, Tops

Duchess of Cambridge, Tops

All tagged 30Apr25-Soph

Beulah London Sienna Dress in Floral Bouquet

Apr 30

Apr 30 Beulah London Sienna Dress in Floral Bouquet

Countess of Wessex, Dresses

Giulia Barela Poetica Small Necklace

Mar 12

Mar 12 Giulia Barela Poetica Small Necklace

Countess of Wessex, Accessories, Necklace

Giulia Barela Poetica Small Hoop Earrings

Oct 7

Oct 7 Giulia Barela Poetica Small Hoop Earrings

Countess of Wessex, Accessories, Earrings

Prada Leather Pumps in Neutral

Feb 15

Feb 15 Prada Leather Pumps in Neutral

Countess of Wessex, Shoes

Sophie Habsburg Amber Clutch in Beige

Dec 27

Dec 27 Sophie Habsburg Amber Clutch in Beige

Countess of Wessex, Lady Louise Windsor, Bags, HGD Stéphanie