What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf's 80th Birthday Celebrations - Day 1

Apr 29, 2026

King Carl Gustaf's 80th Birthday Celebrations - Day 1

Apr 29, 2026

Apr 29, 2026

Latest Find

Featured

Marzio 75 Pumps in Navy Suede

Princess Madeleine, Shoes

Marzio 75 Pumps in Navy Suede

Princess Madeleine, Shoes

Princess Madeleine, Shoes

All tagged 30Apr26

Marzio 75 Pumps in Navy Suede

Apr 30

Apr 30 Marzio 75 Pumps in Navy Suede

Princess Madeleine, Shoes

Next Satin Corsage Shoes

Apr 30

Apr 30 Next Satin Corsage Shoes

Princess Ines, Shoes

Marzio Scala 50mm Heels

Apr 30

Apr 30 Marzio Scala 50mm Heels

Princess Estelle, Shoes

Self Portrait Belted Lace Midi Dress

Apr 30

Apr 30 Self Portrait Belted Lace Midi Dress

Princess Estelle, Dresses

Tartine et Chocolat Tweed Skirt

Apr 30

Apr 30 Tartine et Chocolat Tweed Skirt

Princess Adrienne, Princess Leonore, Bottoms

Tartine et Chocolat Button Jacket

Apr 30

Apr 30 Tartine et Chocolat Button Jacket

Princess Adrienne, Outerwear, Princess Leonore

Roland Mouret Crepe Midi Dress

Apr 30

Apr 30 Roland Mouret Crepe Midi Dress

Princess Sofia, Dresses

Safiyaa Double Breasted Lucilla Jacket

Apr 30

Apr 30 Safiyaa Double Breasted Lucilla Jacket

Princess Madeleine, Outerwear

Friki Gola Dress

Apr 30

Apr 30 Friki Gola Dress

Princess Ines, Dresses

Salvatore Ferragamo Gancini Chain Shoulder Bag in Black Suede

May 4

May 4 Salvatore Ferragamo Gancini Chain Shoulder Bag in Black Suede

Princess Benedikte, Bags

Toteme Mini T-Flap Leather Bag

Apr 24

Apr 24 Toteme Mini T-Flap Leather Bag

Princess Madeleine, Bags

Christian Dior Flared Mid-Length Skirt

Mar 31

Mar 31 Christian Dior Flared Mid-Length Skirt

Crown Princess Mary, Bottoms

Brunate V-Shaped Pumps in Taupe

Mar 20

Mar 20 Brunate V-Shaped Pumps in Taupe

Queen Silvia, Shoes

Prada Metallic Mid Heel Pumps in Nude Patent Leather

Jun 27

Jun 27 Prada Metallic Mid Heel Pumps in Nude Patent Leather

Grand Duchess Maria Teresa, Shoes, HGD Stéphanie

Christian Louboutin Kate 100 Pumps in Nude Leather

May 7

May 7 Christian Louboutin Kate 100 Pumps in Nude Leather

Princess Sofia, Shoes

Mathilde Førster Fuchsia Hat with Feathers

Nov 6

Nov 6 Mathilde Førster Fuchsia Hat with Feathers

Hats, Queen Margrethe

Christian Dior 30 Montaigne Bar Jacket in White

Jun 10

Jun 10 Christian Dior 30 Montaigne Bar Jacket in White

Crown Princess Mette Marit, Outerwear, Queen Sonja, Princess Astrid, Crown Princess Mary

Marc Jacobs Quilted Shoulder Bag in Black Leather

Jan 14

Jan 14 Marc Jacobs Quilted Shoulder Bag in Black Leather

Bags, Queen Margrethe

Bruun Rasmussen Flower Diamond Earrings

May 15

May 15 Bruun Rasmussen Flower Diamond Earrings

Crown Princess Mary, Accessories, Earrings

Manolo Blahnik Pointed Toe Pumps in Navy Suede

Dec 9

Dec 9 Manolo Blahnik Pointed Toe Pumps in Navy Suede

Princess Madeleine, Shoes