What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 30Aug09

Salvatore Ferragamo Patent Leather Platform Wedges

Jun 12

Jun 12 Salvatore Ferragamo Patent Leather Platform Wedges

Queen Mathilde, Shoes

Chanel Bow Detail Tweed Dress

May 27

May 27 Chanel Bow Detail Tweed Dress

Princess Astrid, Dresses

Hugo Boss Silk Pleated Sleeveless Dress in Grey

May 3

May 3 Hugo Boss Silk Pleated Sleeveless Dress in Grey

Crown Princess Mary, Dresses

Cartier Love Bracelet in White Gold

Jun 12

Jun 12 Cartier Love Bracelet in White Gold

Princess Madeleine, Accessories, Bracelet

Manolo Blahnik Cutout D'Orsay Sandals in Silver

Dec 15

Dec 15 Manolo Blahnik Cutout D'Orsay Sandals in Silver

Princess Madeleine, Shoes