What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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May 4, 2024

King Willem-Alexander and Queen Maxima attend National Remembrance Ceremony in Amsterdam

May 4, 2024

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Featured

Queen Maxima, Bottoms

Natan Couture Oscar Trousers

Queen Maxima, Bottoms

All tagged 30Jul12

Jul 10

Jul 10 Emilio Pucci Printed Stretch Dress

Sarah Williams

HGD Stéphanie, Dresses

Feb 26

Feb 26 Persol PO3148S Sunglasses in Havana

Polka Popp

Princess Beatrice, Accessories, Sunglasses

Jan 29

Jan 29 McQ Alexander McQueen Contrast Zip Jacket

Polka Popp

Princess Beatrice, Outerwear

Nov 7

Nov 7 Adidas London 2012 Team GB Baseball Cap in Red

Polka Popp

Zara Phillips, Hats

Mar 23

Mar 23 Cartier Tank Francaise Watch in Yellow Gold

Heaven

Crown Princess Mary, Accessories, Watches, Charlotte Casiraghi

Jan 23

Jan 23 J Brand 811 Navy Twill Jeans

Sarah Williams

Duchess of Cambridge, Bottoms

Jan 19

Jan 19 Adidas Team GB Olympic Shirt in White

Sarah Williams

Duchess of Cambridge, Tops

Dec 3

Dec 3 Roksanda Peridot Shift Dress

Sarah Williams

Duchess of Cambridge, Dresses

Jul 1

Jul 1 Stuart Weitzman Corkswoon Wedges in Navy Suede

Sarah Williams

Duchess of Cambridge, Shoes

Jun 30

Jun 30 Smythe Duchess Blazer in Navy

Sarah Williams

Duchess of Cambridge, Outerwear, Princess Eugenie

Jun 29

Jun 29 Kiki McDonough Lola Blue Topaz Hoop Earrings

Sarah Williams

Duchess of Cambridge, Accessories, Earrings

Jun 27

Jun 27 LK Bennett Harper Pumps in Taupe Suede

Sarah Williams

Duchess of Cambridge, Shoes

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jul 10 Emilio Pucci Printed Stretch Dress

Feb 26 Persol PO3148S Sunglasses in Havana

Jan 29 McQ Alexander McQueen Contrast Zip Jacket

Nov 7 Adidas London 2012 Team GB Baseball Cap in Red

Mar 23 Cartier Tank Francaise Watch in Yellow Gold

Jan 23 J Brand 811 Navy Twill Jeans

Jan 19 Adidas Team GB Olympic Shirt in White

Dec 3 Roksanda Peridot Shift Dress

Jul 1 Stuart Weitzman Corkswoon Wedges in Navy Suede

Jun 30 Smythe Duchess Blazer in Navy

Jun 29 Kiki McDonough Lola Blue Topaz Hoop Earrings

Jun 27 LK Bennett Harper Pumps in Taupe Suede

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