What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary attends COP31 - Day 1

November 10, 2026

Queen Mary attends COP31 - Day 1

November 10, 2026

On Monday, Queen Mary attended the first day of the COP31 in Antalya, Türkiye.

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November 10, 2026

Latest Find

Featured

Hobbs Evangeline Tweed Coat

HGD Stéphanie, Outerwear

Hobbs Evangeline Tweed Coat

HGD Stéphanie, Outerwear

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HGD Stéphanie, Outerwear

All tagged 30Jul26-Soph

Sophie Habsburg Gretel Bag

Jul 30

Jul 30 Sophie Habsburg Gretel Bag

Countess of Wessex, Bags

Aspiga Nel Lace Blouse

Jul 30

Jul 30 Aspiga Nel Lace Blouse

Countess of Wessex, Tops

Sting Eyewear SST558 Sunglasses

Jun 5

Jun 5 Sting Eyewear SST558 Sunglasses

Countess of Wessex, Accessories, Sunglasses

Giulia Barela Small Pebbles Hoop Earrings

Jun 3

Jun 3 Giulia Barela Small Pebbles Hoop Earrings

Countess of Wessex, Accessories, Earrings

Max Mara Riom Blazer

May 10

May 10 Max Mara Riom Blazer

Countess of Wessex, Outerwear

Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Jun 2

Jun 2 Asprey London Woodland Single Oak Leaf Bracelet in 18ct Yellow Gold with Diamonds

Countess of Wessex, Accessories, Bracelet

Giulia Barela Africa Ring

Oct 8

Oct 8 Giulia Barela Africa Ring

Countess of Wessex, Accessories, Rings

TOMS Valencia Canvas Platform Espadrilles

Aug 3

Aug 3 TOMS Valencia Canvas Platform Espadrilles

Countess of Wessex, Shoes

Eleventy Single-Breasted Wool-Blend Blazer

May 18

May 18 Eleventy Single-Breasted Wool-Blend Blazer

Countess of Wessex, Outerwear

Galvan London Matte Safari Trousers

Oct 17

Oct 17 Galvan London Matte Safari Trousers

Countess of Wessex, Bottoms