What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

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August 26, 2026

Latest Find

Featured

Moschino Cheap and Chic Floral Tiered Dress

Princess Beatrice, Dresses

Moschino Cheap and Chic Floral Tiered Dress

Princess Beatrice, Dresses

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Princess Beatrice, Dresses

All tagged 30Sept21-B

Cartier Love Bracelet with 4 Diamonds

Jun 21

Jun 21 Cartier Love Bracelet with 4 Diamonds

Princess Madeleine, Bracelet, Accessories, Crown Princess Mary

Cult Gaia Willow V-Neck Floral Eyelet Dress in Blue

Apr 25

Apr 25 Cult Gaia Willow V-Neck Floral Eyelet Dress in Blue

Crown Princess Mary, Dresses

Gianvito Rossi Gianvito 105 Pumps in Dark Blue Silk

Oct 8

Oct 8 Gianvito Rossi Gianvito 105 Pumps in Dark Blue Silk

Crown Princess Mary, Shoes

Prada Clutch with Stone Embellishment in Blue Satin

Oct 8

Oct 8 Prada Clutch with Stone Embellishment in Blue Satin

Bags, Crown Princess Mary