What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 31May10

Ailanto Printed Long Sleeve Blouse

Sep 13

Sep 13 Ailanto Printed Long Sleeve Blouse

Queen Letizia, Tops

Pretty Ballerinas Flower Detail Ballet Flats

Oct 20

Oct 20 Pretty Ballerinas Flower Detail Ballet Flats

Queen Letizia, Shoes

Juicy Couture Cropped Faux-Fur Jacket in White

Dec 10

Dec 10 Juicy Couture Cropped Faux-Fur Jacket in White

Princess Madeleine, Outerwear