What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria hosts meeting with Wateraid representatives

Apr 27, 2026

Crown Princess Victoria hosts meeting with Wateraid representatives

Apr 27, 2026

Apr 27, 2026

Latest Find

Featured

Safiyaa Luisa Midi Dress in Verbena

Crown Princess Victoria, Dresses

Safiyaa Luisa Midi Dress in Verbena

Crown Princess Victoria, Dresses

Crown Princess Victoria, Dresses

All tagged 3Jul09

Giorgio Armani Calf Chevron Print Tote Bag

Apr 19

Apr 19 Giorgio Armani Calf Chevron Print Tote Bag

Grand Duchess Maria Teresa, Bags

Magrit Strappy Platform Sandals in Purple Suede

Feb 21

Feb 21 Magrit Strappy Platform Sandals in Purple Suede

Queen Letizia, Shoes

Giambattista Valli Sleeveless Lace Bodice Dress in Cream

Jul 30

Jul 30 Giambattista Valli Sleeveless Lace Bodice Dress in Cream

Crown Princess Mette Marit, Dresses

Giorgio Armani Zigzag D'Orsay Python Pumps in Black/White

Jul 4

Jul 4 Giorgio Armani Zigzag D'Orsay Python Pumps in Black/White

Queen Mathilde, Shoes, Grand Duchess Maria Teresa