What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

French State Visit to Spain - Day 1

September 29, 2026

French State Visit to Spain - Day 1

September 29, 2026

On Tuesday, President Macron and Brigitte Macron started a two-day State Visit to Spain.

Read more →

September 29, 2026

Latest Find

Featured

Natan Couture Teo Blazer in Brown

Queen Maxima, Outerwear

Natan Couture Teo Blazer in Brown

Queen Maxima, Outerwear

Read more →

Queen Maxima, Outerwear

All tagged 3Nov22-Mad

Cartier Love Bracelet with 4 Diamonds

Jun 21

Jun 21 Cartier Love Bracelet with 4 Diamonds

Princess Madeleine, Bracelet, Accessories, Crown Princess Mary

Ebba Brahe Loberöd Necklace

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Princess Madeleine, Accessories, Necklace

Rolex Cosmograph Daytona White Dial Watch

Jul 15

Jul 15 Rolex Cosmograph Daytona White Dial Watch

Princess Madeleine, Accessories, Watches

Angel Jackson Chandra Clutch in Brown Snakeskin

Sep 27

Sep 27 Angel Jackson Chandra Clutch in Brown Snakeskin

Princess Madeleine, Bags

Veronica Beard Athens Dickey Jacket

Jul 25

Jul 25 Veronica Beard Athens Dickey Jacket

Princess Madeleine, Outerwear